Saturday, May 23, 2009


Marketing yellow pages

What

• Yellow pages in Trivandrum

How

• Free copies
• Websites
• Press meetings
• Opening ceremony with a celebrity
• Advertisements[via billboards, leaflets, theatres]

Where

• Place like banks, libraries, govt institutions, railway stations, bus stations, etc

To whom

• Potential customers, generally common people.

EXPECTING COMMENTS AND IDEAS IF ANY NEW OR INNOVATIVE...

No comments:

Post a Comment